There’s something truly magical about the holiday season, and this year, SM City Cebu is turning up the enchantment with a breathtaking spectacle that promises to dazzle every visitor who steps into its newly renovated North Wing Atrium.

On November 10, the mall officially ignited the Christmas spirit with the illumination of a stunning 30-ft. Christmas tree that looks as if it leapt straight from the pages of a fairy tale.

This year’s theme, Santa’s Enchanted Fables, brings an extra sprinkle of Christmas magic to life, ensuring that both the young and the young at heart experience a sense of wonder.

The moment shoppers step into the mall, they’re transported to a whimsical blue forest complete with towering trees, shimmering crystal animal sculptures, radiant holographic butterflies, and glowing, mystical plants that surround the grand Christmas tree.

It’s a scene that feels like stepping into Santa’s fantastical tales brought to life.

The enchantment doesn’t stop at the visual spectacle. Every weekend until December 27, visitors can catch the Santa Squad Spectacle at 4PM, filling the atrium with cheer, performances, and a touch of holiday wonder. For those who cherish making heartfelt memories, the Postcards to Christmas activity runs from December 12 to 24 between 1PM and 6PM, letting visitors send warm holiday wishes to loved ones.

Adding to the festivity, December 14 will see the Grand Christmas Parade marching through the halls at 4PM, spreading joy and music as it goes.

Music lovers won’t want to miss the Holiday Symphony featuring the USC Choristers on December 15 at 5PM, bringing the classic carols and harmonies that make Christmas so special.

In the spirit of giving, SM City Cebu also welcomes back the beloved SM Cares Bears of Joy.

This year’s squad—Mikah, Bree, Ash, and Ronnie—are as adorable as ever. For just ₱280, shoppers can buy one cuddly bear and donate another to a child in need, spreading love and joy beyond the walls of the mall.

The Bears of Joy booth is conveniently located at the Lower Ground Level, Main Mall near Jonie’s, waiting for those eager to share in the gift of giving.

Whether you’re drawn by the glimmering lights, the immersive forest scenes, or the lineup of heartwarming events, SM City Cebu is the place to be this Christmas season.

Gather your loved ones, snap photos to capture these unforgettable moments, and bask in the true spirit of the holidays. For more details and updates, follow SM City Cebu (Official) on Facebook and Instagram.

Experience the magic, share the joy, and create lasting memories this holiday season at SM City Cebu.

Business News Asia

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